• Login
    View Item 
    •   Home
    • LECTURER SCIENTIFIC PUBLICATION (Publikasi Ilmiah)
    • LSP-Conference Proceeding
    • View Item
    •   Home
    • LECTURER SCIENTIFIC PUBLICATION (Publikasi Ilmiah)
    • LSP-Conference Proceeding
    • View Item
    JavaScript is disabled for your browser. Some features of this site may not work without it.

    Psycological Factor Confirmatory Model on Tooth Paste Buying Decision in Face ASEAN ECONOMIC COMMUNITY 2015

    Thumbnail
    View/Open
    PSYCOLOGICAL FACTOR CONFIRMATORY MODEL ON TOOTH.pdf (3.215Mb)
    Date
    2018-10-29
    Author
    Dimyati, Mohamad
    Lestari, Puji
    Metadata
    Show full item record
    Abstract
    The objective of the research was tested the effect of psychological factor of consumer that consisted of consumer motivation, consumer personality, consumer perception, consumer attitude, and consumer learning on consumer buying decision of Pepsodent tooth paste in Jember City. The population of this research was all customer who is using or buying Pepsodent tooth paste. The purposive sampling method was used to determine the sample. The sample size was 170 respondent. The result of this research indicated that consumer motivation influences significantly on consumer buying decision; consumer perception influences significantly on consumer buying decision; consumer attitude influences significantly on consumer buying decision; consumer learning influences significantly on consumer buying decision Pepsodent tooth paste in Jember City
    URI
    http://repository.unej.ac.id/handle/123456789/87567
    Collections
    • LSP-Conference Proceeding [1877]

    Related items

    Showing items related by title, author, creator and subject.

    • The Influence of Product and Service Quality on Consumer Satisfaction and Consumer Loyalty in Water Packaging Company Marshof Brand at CV. Tirta Alam Raya Banyuwangi 

      Imron, Mohammad; Sularso, Raden Andi; Suroso, Imam (2018-07-04)
      This research is intended to know the effect of product and service quality to customer satisfaction and loyalty on Marshof bottled water product (AMDK). This research use quantitative research through explanatory ...
    • The Influence of Work Satisfaction, Antecedent Satisfaction and Consumer’s Loyalty Through Organizational Citizenship Behavior and Consumer’s Interaction Quality 

      Sularso, R. Andi; Mulyawan, Iwan; Kosasi, Lanny Purnama; Chairina, Raden Roro Lia; Titisari, Purnamie; Destari, Fajar (2018-12-26)
      This study is included in explanatory research. The population is 18 Matahari Department retail Store in East Java. The respondents in this study are employees of salespeople and consumers, this study is also called dyad ...
    • ANALISIS PENGARUH KINERJA PERUSAHAAN TERHADAP DIVIDEND PER SHARE (DPS) PERUSAHAAN CONSUMER GOODS YANG TERCATAT DI BURSA EFEK INDONESIA (Analysis of the Corporate Performance's Effect on Dividend Per Share (DPS) Consumer Goods Company Listed in the Indonesia Stock Exchange) 

      Ayu Refa Paramitha (2013-11-29)
      Penelitian ini bertujuan untuk mengetahui pengaruh kinerja perusahaan terhadap Dividend Per Share (DPS) perusahaan-perusahaan consumer goods yang tercatat di Bursa Efek Indonesia. Adapun kinerja perusahaan yang ...

    UPA-TIK Copyright © 2024  Library University of Jember
    Contact Us | Send Feedback

    Indonesia DSpace Group :

    University of Jember Repository
    IPB University Scientific Repository
    UIN Syarif Hidayatullah Institutional Repository
     

     

    Browse

    All of RepositoryCommunities & CollectionsBy Issue DateAuthorsTitlesSubjectsThis CollectionBy Issue DateAuthorsTitlesSubjects

    My Account

    LoginRegister

    UPA-TIK Copyright © 2024  Library University of Jember
    Contact Us | Send Feedback

    Indonesia DSpace Group :

    University of Jember Repository
    IPB University Scientific Repository
    UIN Syarif Hidayatullah Institutional Repository