| dc.description.abstract | Traditional diplomacy or first track diplomacy which only has a government
role in its mission are no more effectively in the present of globalization era. The role
of public in second track diplomacy is needed to complete the activities of traditional
diplomacy. Indonesia is one of developing country that facing a serious problem in its
bad images, e.g. undemocratic country, bad economic sector, source of terrorism,
large number in corruption, etc. Besides, in many forums, cooperation and
organizations, the image building of a country is really important. Promoting
sustainable of good images should be addressed as a public diplomacy in many
countries, including Indonesia. Indonesian Art and Culture Scholarship (IACS) is a
program of Indonesian Government cq Ministry of Foreign Affairs which has become
a softpower instrument of public diplomacy. For these 8 years (2003-2010), IACS has
achieved many goals which one of them is maintaining image building to the
international world. IACS plays a global role and the good images can translate into
Indonesian opportunities. It becomes a reason for Indonesian Government in
facilitating youths from across countries to join this program. Indonesian public
diplomacy through IACS could be an appropriate step to introduce Indonesia by its
good images. | en_US |
