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https://repository.unej.ac.id/xmlui/handle/123456789/93452Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.advisor | SURYANINGSIH, Ika Barokah | - |
| dc.contributor.advisor | FARIDA, Lilik | - |
| dc.contributor.author | REVANICA, Ovilia | - |
| dc.date.accessioned | 2019-10-11T07:58:42Z | - |
| dc.date.available | 2019-10-11T07:58:42Z | - |
| dc.date.issued | 2019-10-11 | - |
| dc.identifier.nim | 15081020210 | - |
| dc.identifier.uri | http://repository.unej.ac.id/handle/123456789/93452 | - |
| dc.description.abstract | Variabel coupon sales promotion berpengaruh signifikan terhadap minat beli ulang e-commerce Shopee. Hal ini berarti bahwa pemberian coupon subsidi ongkos kirim yang diberikan ke konsumen akan meningkatkan minat beli ulang di e-commerce Shopee. Sehingga, terbukti bahwa hipotesis satu (H1) diterima, yang berarti coupon sales promotion secara parsial secara signifikan berpengaruh terhadap minat beli ulang di e-commerce Shopee. | en_US |
| dc.language.iso | id | en_US |
| dc.subject | Coupon Sales Promotion | en_US |
| dc.title | Pengaruh Coupon Sales Promotion, Online Customer Review dan Perceived Enjoyment Terhadap Minat Beli Ulang di e-commerce Shopee | en_US |
| dc.type | Undergraduat Thesis | en_US |
| Appears in Collections: | UT-Faculty of Economic and Business | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| Ovilia Revanica - 150810201210.pdf | 3.96 MB | Adobe PDF | View/Open |
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