Browsing LECTURER SCIENTIFIC PUBLICATION (Publikasi Ilmiah) by Subject "Financial literacy"
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How Financial Literacy, Innovation Capability, and Human Capital Affect Competitive Advantage and Performance: Evidence from Creative MSMEs
(NTERNATIONAL JOURNAL OF SCIENTIFIC & TECHNOLOGY RESEARCH VOLUME 8, ISSUE 11, NOVEMBER 2019, 2019-11-01)This paper provides new insights by testing the effect of financial literacy, innovation capability, and human capital on MSMEs’ competitive advantage and performance. By utilizing convenience sampling, 114 creative MSMEs ... -
TALC: the role of TMM on loyalty intention and financial literacy as confounding variable in destination rejuvenation stage
(INTERNATIONAL JOURNAL OF TOURISM CITIES, 2023-06-28)This study aims to examine the role of the tourism marketing mix (TMM) and the perceived quality of tourism services on tourist satisfaction and loyalty intention in marine tourism in East Java, i.e. beaches. In addition, ...