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ENGARUH MANFAAT DAN KEMUDAHAN PENGGUNAAN YANG DIRASAKAN TERHADAP SIKAP DAN NIAT PEMBELIAN ULANG ONLINE PADA PHEE BOUTIQ JEMBER

IBNA KAMELIA F.A. (2014-01-29)

This study aims to examine and analyze the influence of (1) ease of use online shopping for consumers 'attitude towards online purchases at Phee Boutiq Jember, (2) the perceived benefits of online shopping for consumers' ...