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    ANALISIS PENGARUH KREDIBILITAS ENDOSER DAN KREATIFITAS IKLAN TERHADAP EFEKTIFITAS IKLAN DAN LOYALITAS MEREK SEPEDA MOTOR YAMAHA YUPITER Z DI KOTA MALANG 

    Imam Suroso (2014-04-15)
    The study was conducted to 100 respondents who qualify by giving a questionnaire to be completed, the results of path analysis showed that the credibility of the endorser of a positive influence advertising effectiveness, ...

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    Author
    Imam Suroso (1)
    Subject
    Credibility endorser, Advertising Creativity, Effectiveness of Advertising, Brand loyalty (1)
    ... View MoreDate Issued2014 (1)Has File(s)Yes (1)

    UPA-TIK Copyright © 2024  Library University of Jember
    Contact Us | Send Feedback

    Indonesia DSpace Group :

    University of Jember Repository
    IPB University Scientific Repository
    UIN Syarif Hidayatullah Institutional Repository