Browsing Fakultas Ekonomi by Author "Dimyati, Mohamad"
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MODEL STRUKTURAL PENGARUH ATRIBUT PRODUK TERHADAP KEPUASAN DAN LOYALITAS PELANGGAN PRODUK PON’S
Dimyati, Mohamad (2013-06-19)The study aimed to examine the influences of: product atribute on customer satisfaction, product atribute on customer loyalty, customer satisfaction on customer loyalty. The population of the study was all womens that ...