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Impact of Service Quality, Price, and Brand on Loyalty with the mediation of Customer Satisfaction on Pos Ekspres in East Java

Dimyati, Mohamad; Subagio, N. Ari (2016-08-25)

The study examines the effect of service quality, price, brand image on customer satisfaction. This study also investigates the effect of loyalty, customer satisfaction on customer loyalty. The population is the customers ...