Strengthening Community Empowerment : The Relevance With Development Of Ecopreneurship In Marine Ecotourism

Abstract

Ecopreneurship is an environment based on entrepreneurial activities to fulfill their business goals that have an impact on ecotourism development. Marine ecotourism is one sector that has the potential to develop the ecopreneurship business concept. This paper focuses on how to take the potential of marine tourism based on community empowerment to encourage more entrepreneurs to overcome environmental problems. This study will examine the interface between entrepreneurs and the environment which is the domain of ecology. Business growth is expected to be sustainable in line with the maintenance of environmental quality. The analytical technique used is a descriptive analysis technique with a qualitative approach.