Please use this identifier to cite or link to this item: https://repository.unej.ac.id/xmlui/handle/123456789/98944
Full metadata record
DC FieldValueLanguage
dc.contributor.authorTITISARI, Purnamie-
dc.contributor.authorSUSANTO, Arnis Budi-
dc.date.accessioned2020-05-13T02:46:20Z-
dc.date.available2020-05-13T02:46:20Z-
dc.date.issued2020-02-01-
dc.identifier.urihttp://repository.unej.ac.id/handle/123456789/98944-
dc.description.abstractThis study aims to build a model of consumer preference in choosing Islamic banking. This study uses a comparative study between people's understanding of Islamic banking and conventional banking which is influenced by several factors. The sample in this study amounted to 200 people who had different backgrounds. Existing data were analyzed using Structural equation models (SEM). The research results show that there is a level of understanding and preference of the community towards different Islamic banking which is influenced by several factors developed in this research model. In the next research, it is expected to conduct an assessment of the decision to choose Islamic and conventional banking products that concentrate more on specific products in Islamic banking. In addition, further research is expected to take into account environmental factors and government policies as well as other factors that have not been studied in this study so that it is expected to enrich the knowledge in the field of management, especially consumer preferences and decision making using Islamic banking products.en_US
dc.language.isoInden_US
dc.publisherJurnal STIE Semarang, Vol. 12, No. 1, Februari 2020en_US
dc.subjectIslamic Bankingen_US
dc.subjectConsumer Preferencesen_US
dc.subjectDecissionen_US
dc.titleModel Preferensi Konsumen Terhadap Perbankan Syariahen_US
dc.typeArticleen_US
dc.identifier.kodeprodiKODEPRODI0810201#Manajemen-
dc.identifier.nidnNIDN0006017502-
dc.identifier.nidnNIDN00150482123-
Appears in Collections:LSP-Jurnal Ilmiah Dosen

Files in This Item:
File Description SizeFormat 
F. EB_Jurnal_Arnis Budi Susanto_MODEL PREFERENSI KONSUMEN.pdf1.72 MBAdobe PDFView/Open


Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.