Micro Small-Medium Enterprise Development Strategy in the Special Regions Yogyakarta

Abstract

he purpose of writing this research paper to develop the design of micro small and medium enterprises development in Daerah Istimewa Yogyakarta which is a region with high economic growth based on creative economy. Yog yakarta’s economic development which is more referring to the triple helix model (Suharso P and Sukidin, 2014) provides space and opportunities for the development of micro, medium and small enterprises. However, economic development based on this creative company does not yet have a good development design (ADB, 2011). The research method used qualitative approach. Data were collected through interviews, documentation and focus group discussions. The results show that Yogyakarta has enormous potential for the development of micro, small and medium enterprises to support the local economy. As a tourist destination, micro, small and medium enterprises are growing more based on creative economy.