ANALISIS PENGARUH FAKTOR-FAKTOR TOTAL QUALITY MANAGEMENT (TQM) TERHADAP KINERJA MANAJERIAL (Studi Kasus pada PTPN X (Persero) Jember)

Abstract

Modern marketing is no longer making profit as a primary goal to be achieved, but the customer satisfaction that became the main pillar of the business by providing quality goos and services. One effort is to create a total quality management (TQM) oe quality of integrated quality that has been used in major corporations worldwide.This study is an cases study research conducted at PTPN X (Persero) JEMBER. The aim was to test the hypothesis that the effect of variables related to the role of leadership, Focus on Customer, quality policy, relationship and empowerment employee, education and training, on managerial performance in the firm.This study uses a quantitative approach ti the desaign of surveys and questionnaires. Respondents were all employees of PTPN X (persero) Jember with the sample numbered 35 people. Data analysis technicues to test the hypothesis is liniier multiple regression and statistical tests t. the results of this study indicate that the effect of TQM simultanously and partially on managerial performance