Sosialisasi UMKM dan Pembuatan Label Produk Sebagai Program Pengembangan Umkm Lokal Desa Sumbersari Kabupaten Bondowoso

Abstract

UMKM in Sumbersari Bondowoso village have various types and have the potential to be developed even better. However, based on the results of a survey that has been conducted, there are still many UMKM that do not understand and build their product branding. The aim of the 301 group work program is to develop local UMKM so that they can be even better in terms of product quality so they can market their products more widely. In carrying out the work program, Group 301 has divided tasks with each group member. The tasks that can be carried out are being the coordinator of marketing strategy socialization events and business licensing, besides that also helping to design product labels for the 5 UMKM that the 301 group assists. The method used is discussion with group members and UMKM actors.