Browsing STUDENT RESEARCH ARTICLE (Artikel Penelitian Mahasiswa) by Subject "advertising, sales promotion, personal selling, public relations, direct marketing"
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IMPLEMENTASI BAURAN PROMOSI PADA HOTEL & RESTORAN
(UNEJ, 2015)This research aimed to identify the implementation of promotion mix at Mahkota Plengkung Hotel & Restaurant Banyuwangi. The research used descriptive research type with qualitative paradigm. Informants were four employees ...