Analisis Rancang Ulang Proses Bisnis pada Sektor Logistic ( Studi Kasus : PT. Bina Baru Malanti )

Abstract

This research focuses on the analysis of business process reengineering in the logistics sector, with a case study at PT. Bina Baru Malanti. The primary objective of this study is to enhance the efficiency and effectiveness of the company's business processes through Business Process Reengineering (BPR) with the implementation of information technology. The background of this research indicates that the era of globalization and technological advancement compels courier companies to continuously improve their service quality. PT. Bina Baru Malanti, a shipping company delivering goods across Indonesian islands, faces challenges in its existing business processes and requires improvements to enhance service and operational efficiency. The research methodology includes problem identification through interviews and analysis of the current business process (As- Is), as well as the design of the proposed business process (To-Be). The new business process is proposed based on two main aspects: time and resource utilization. Simulation and comparative analysis between the As-Is and To-Be business processes are conducted using the Bizagi application to evaluate the effectiveness of the proposed improvements. The results of the study indicate that the business process reengineering carried out can improve time efficiency and resource utilization. The changes made also support increased user comfort in the company's business processes. This research makes a significant contribution to PT. Bina Baru Malanti in their efforts to improve operational performance. The results of this study can also serve as a reference for other companies in the logistics sector that wish to improve their business processes through BPR with information technology implementation.