Browsing LECTURER SCIENTIFIC PUBLICATION (Publikasi Ilmiah) by Author "HALIK, Abdul"
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The Influence of Relationship Marketing and Self Service Technology on The Satisfaction, Loyalty, and Retention of Bank Jatim Customer
WIDYANAYATI, Widyanayati; SULARSO, Raden Andi; HALIK, Abdul (Journal of Research in Business and Management (JRBM), 2021-02-01)This study took Bank Jatim in Indonesia as the study object which emphasize on the mobile banking by analyzing online marketing variable such as Relationship Marketing, Self-Service Technology, Customer Satisfaction, ...