Browsing LSP-Jurnal Ilmiah Dosen by Subject "Labelling"
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PERILAKU KONSUMEN PADA PEMBELIAN BERAS BERMERK DI KABUPATEN JEMBER DAN FAKTOR YANG MEMPENGARUHINYA
(2016-08-08)This study was carried out to (1) seek to identify underlying factors influencing consumers’ decision to purchase branded packaged-rice; (2) understand whether packaging and brand are important factors influencing ...