Please use this identifier to cite or link to this item: https://repository.unej.ac.id/xmlui/handle/123456789/81913
Title: Innovation Strategy and Business Model For Batik SMEs In East Java Indonesia
Authors: Setyanti, Sri Wahyu Lelly Hana
Keywords: batik
small medium enterprises
innovation strategy
business model
Issue Date: 3-Oct-2017
Abstract: In recent years, Small and Medium Enterprise (SME) in Batik industry has significant contribution for the development Indonesian economy. Innovation strategy and business model are the biggest challenges for the SME to increase its business growth. The objective of this research was to analyze the effect of innovation strategy on business model for Batik SMEs in East Java Province, Indonesia. A total of 80 SMEs was selected as the sample. This research employed in depth interview and quantitative method.
Description: International Conference on Ethics in Governance (ICONEG 2016)
URI: http://repository.unej.ac.id/handle/123456789/81913
ISBN: 978-979-796-234-1
Appears in Collections:LSP-Conference Proceeding

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