Implementasi Tanggung Jawab Sosial Perusahaan: Implikasinya pada Model Pengembangan Strategi Perusahaan di masa Depan

Abstract

This research aims to develop the framework of a new theory in the field of business ethics policy and busniess so it will give great contributions to the development of scientific knowledge both. The collection of data using the method of observation, in-depth interviews (in-depth interviews), and documentation. Methods of analysis used data using a phenomenological perspective. The findings in this study showed a few things, namely (1) CSR Programme is a strategic program that became the domain of corporate level decision (PTPN) is not on the level of business units (sugar mill); (2) CSR Strategy cannot be attached on the formulation of the strategy of the sugar factory but it will happen at the level of the Corporation (PTPN); (3) the contribution of research shows that at the level of sugar factories strategic decisions can not be done so also run operations in CSR is not optimal due to the authority for it at the level of PTPN.