Browsing LSP-Jurnal Ilmiah Dosen by Author "Yulisetiarini, Diah"
Now showing items 1-18 of 18
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Brand Equity As a Mediation on the Influence of Marketing Communication on the Interest of Prospective Students Choosing Private Universities in Besuki Raya Region
Prastyowati, Agustin Hari; Fadah, Isti; Yulisetiarini, Diah; Tobing, Diana Sulianti K. (International Management Journal January – June 2019, 2019-01-01)This study examines and analyzes the influence of marketing communication on the interest of prospective students choosing private universities with brand equity as a mediating variable. The purpose of this study was to ... -
Characterization of Creative Industries: Challenges and Opportunities
Yulisetiarini, Diah; Paramu, Hadi; Hana, Sri Wahyu Lelly; Paramita, Cempaka; Nugraha, Kristian Suhartadi Widi; Destari, Fajar; Wulandari, Gusti Ayu; Titisari, Purnamie; Prajitiasari, Ema Desia; Susanto, Arnis Budi (2019-05-21)The creative industry is a very potential industrial sector, especially in today's technological developments that require people to use existing technology to hone and enhance their creativity. Creative agents themselves ... -
Contribution of Tourism Products in Creating Satisfying Quality of Tourism Services and Tourist Loyalty
Robustin, Tri Palupi; Sularso, Raden Andi; Suroso, Imam; Yulisetiarini, Diah (Journal of Environmental Management and Tourism, Volume X, Issue 6(38) Fall 2019, 2019-12-01)This study aims to determine the effect of tourism product components consisting of attraction, facilities, and accessibility to satisfying quality of tourism services and tourist loyalty in the Regional Office of Jember ... -
Customer Repurchase Intention and Satisfaction in Online Shopping
Yulisetiarini, Diah; Subagio, Ari; Paramu, Hadi; Irawan, Bambang (2017-04-04)The objective of this study was to analyze the significant effect of price, service quality and product quality on customer repurchase intention and satisfaction in online shopping at the state universities students in ... -
The Effect of Lazada Website Quality To Satisfaction and Consumer Loyalty
Ardi, Aditya Nizar Al; Yulisetiarini, Diah (2018-12-31)This study aims to determine the effect of Lazada's website quality on customer satisfaction and loyalty in Indonesia. This study has one independent variable, namely website quality, intervening variables, namely customer ... -
The Effect Of Price, Service Quality, Customer Value, And Brand Image On Customers Satisfaction Of Telkomsel Cellular Operators In East Java Indonesia
Yulisetiarini, Diah; Prahasta, Yongky Ade (2019-03-20)The purpose of this study is to determine the effect of price, service quality, customer value, and brand image on customer s atisfaction. The sampling method uses purposive sampling. The sample of this study amounted to ... -
The Influence of Customer Relationship Marketing and Price on Satisfaction and Loyalty Base among Pt. Energi Putra Hari Consumers in Lumajang
Kara, Gilang Bagas; Yulisetiarini, Diah; Dimyati, Mohamad (2018-04-03)The purpose of this study is to analyze the influence of customer relationship marketing and price on customer satisfaction and loyalty PT, ENERGI PUTRA HARI Lumajang. The population in this research is the consumer of ... -
KUALITAS LAYANAN, KEPUASAN, DAN LOYALITAS PADA PASIEN RUMAH SAKIT GIGI DAN MULUT UNIVERSITAS JEMBER
Satar, Satar; Yulisetiarini, Diah; Hendriyono, Hendriyono (2017-11-28)Persaingan usaha bisnis saat ini sudah memasuki era kompetisi tinggi. Perusahaan selalu berusaha maksimal mempertahankan pelanggan yang telah diraih. Berbagai cara dilakukan melalui layanan prima, harga bersaing, aspek ... -
PENGARUH LOKASI DAN BRAND IMAGE SERTA KUALITAS LAYANAN TERHADAP KEPUASAN PADA MAHASISWA FAKULTAS KEDOKTERAN UNIVERSITAS JEMBER
Irmawati, Herlina; Yulisetiarini, Diah; Wulandari, Deasy (2018-05-31)Tujuan penelitian ini adalah untuk menganalisis pengaruh lokasi, brand image, dan kualitas layanan terhadap kepuasan mahasiswa di Universitas Jember. Jenis penelitian ini adalah penelitian eksplanatori yang mana waktu ... -
Pengaruh Customer Relationship Marketing Terhadap Customer Loyalty Melalui Customer Value Pada Bank Jatim Di Jember
Riadi, Rizal Syahrial; Yulisetiarini, Diah; Wulandari, Gusti Ayu (2017-11-24)Penelitian ini menganalisis pengaruh Customer Relationship Marketing, Customer Value terhadap Customer Loyalty pada Bank Jatim Jember. Artikel ini menggunakan pendekatan explanatory research, populasi yang digunakan ... -
PENGARUH HARGA DAN KUALITAS PELAYANAN SERTA KUALITAS PRODUK TERHADAP MINAT PEMBELIAN ULANG DAN KEPUASAN PELANGGAN ONLINE SHOPPING PADA MAHASISWA UNIVERSITAS ABDURACHMAN SALEH SITUBONDO
Sari, Rini Kartika; Yulisetiarini, Diah; Sudaryanto, Sudaryanto (2017-11-28)Penelitian ini bertujuan untuk menganalisis pengaruh signifikan antara harga, kualitas pelayanan dan kualitas produk terhadap minat pembelian ulang dan kepuasan pelanggan online shopping pada mahasiswa Universitas ... -
PENGARUH KUALITAS LAYANAN SERTA NILAI YANG DIRASAKAN TERHADAP KEPUASAN PENGGUNA JASA DENGAN CITRA PENJUALAN LELANG DI KANTOR PELAYANAN KEKAYAAN NEGARA DAN LELANG JEMBER
Yudhiharso, Wiji; Yulisetiarini, Diah; Irawan, Bambang (2017-11-28)Penelitian ini bertujuan untuk menganalisis pengaruh: (1) kualitas layanan dan nilai-nilai yang dirasakan terhadap kepuasan pelanggan; (2) kualitas layanan dan nilai-nilai yang dirasakan terhadap citra penjualan lelang, ... -
PENGARUH KUALITAS LAYANAN, KEPUASAN DAN LOYALITAS PELANGGAN
Yulisetiarini, Diah (2017-11-28)Penelitian ini bertujuan untuk menganalisis pengaruh kualitas layanan terhadap kepuasan dan loyalitas pelanggan. Populasi dalam penelitian ini adalah semua pelanggan yang menggunakan layanan bank konvensional di ... -
PENGARUH KUALITAS PRODUK, HARGA DAN CITRA MEREK TERHADAP KEPUASAN KONSUMEN DAN WORD OF MOUTH PERUSAHAAN CONATO DI JEMBER
Nasirudin, Mochammad; Yulisetiarini, Diah; Suroso, Imam (2018-04-03)This research is a confirmatory and explanatory research at three outlets of Conato bakery in Jember. The data used in this study is the primary data obtained through the distribution of questionnaires. The population ... -
PERAN KEPUASAN DALAM MEMEDIASI PENGARUH IMPLEMENTASI SERVICE EXCELLENCE TERHADAP LOYALITAS NASABAH PT.BANK MANDIRI, TBK KOTA BANYUWANGI
Utomo, Hardian Dwi; Irawan, Bambang; Yulisetiarini, Diah (2017-11-28)Penelitian ini bertujuan untuk mengetahui dan menguji peran kepuasan dalam memediasi pengaruh implementasi service excellence terhadap loyalitas nasabah PT Bank Mandiri Tbk Kabupaten Banyuwangi. Sampel penelitian terdiri ... -
THE PHENOMENON OF SUARA AKBAR RADIO STATION’S EXISTENCE
Chrisari, Ade Rendy; Yulisetiarini, Diah; Wulandari, Deasy (2018-05-31)Suara Akbar Radio Station is one of the company located in Jember Regency of East Java Province established since November 25, 1967. The best achievement ever achieved by Suara Akbar Radio Station is to become the best ... -
Relationship Marketing: Satisfaction and Loyalty on Expedition Customers in Indonesia
Yulisetiarini, Diah; Susanto, Arnis Budi (2019-03-13)This research aims to analyze the effect of relationship marketing on customers’ satisfaction and their loyalty as their satisfaction. Literature on relationship marketing in developing country has a unique characteristic. ... -
The Role Of Customer Satisfaction On Product Quality, Price And Brand Image In Creating Word Of Mouth On Shop Store Conato In Jember
Nasirudin, Mochammad; Yulisetiarini, Diah; Suroso, Imam (2018-05-31)This research is a continuation of previous research which is categorized as confirmatory research. The data used in this study is the primary data obtained through the distribution of questionnaires. The population in ...