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dc.contributor.authorSUDARYANTO, Sudaryanto
dc.contributor.authorHANIM, Anifatul
dc.contributor.authorSAFITRI, Yashita Yuni
dc.date.accessioned2021-06-03T02:01:05Z
dc.date.available2021-06-03T02:01:05Z
dc.date.issued2019-08-20
dc.identifier.urihttp://repository.unej.ac.id/handle/123456789/104759
dc.description.abstractThis study aims to analyze service quality variables (Tangibles, Reliability, Responsiveness, Assurance and Empathy) that can distinguish satisfied consumers and dissatisfied consumers at Oriskin Skin Care Jember clinics. This study also aims to analyze which service quality variables are the most dominant for consumers in differentiating satisfied and dissatisfied consumers in Oriskin Skin Care Jember. The population of this study was female consumers of Oriskin Skin Care while the sample in this study was selected based on purposive sampling. The data used in this study are primary and secondary data. Primary data was obtained by distributing to 150 respondents. While secondary data is obtained through the internet. The analytical method used is a discriminant analysis of two categories namely satisfied consumers and dissatisfied consumers.en_US
dc.language.isoenen_US
dc.publisherUniversitas Jendral Sudirmanen_US
dc.subjectConsumer Satisfactionen_US
dc.subjectTangiblesen_US
dc.subjectReliabilityen_US
dc.subjectResponsivenessen_US
dc.subjectAssuranceen_US
dc.subjectEmpathyen_US
dc.titleAnalysis Discriminant Customer Satisfaction of Services Quality At Oriskin Skin Care Jemberen_US
dc.typeArticleen_US
dc.identifier.kodeprodiKODEPRODI0810201#EkonomiManajemen
dc.identifier.nidnNIDN0008046611
dc.identifier.nidnNIDN0030076502


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